Monday, March 31, 2008

The Science of Luck


Do you feel lucky? Believe it or not, the way that you answer that question is a predictor of your level of success and joy in life. Dr. Richard Wiseman, head of psychology research at the University of Hertfordshire in England and author of the book linked below, was curious about people who are consistently blessed with good fortune. For eight years he studied 400 people who considered themselves either particularly lucky or unlucky. As a result, he has proved scientifically that luck isn’t a coincidence. Lucky people think and act with specific behaviors that open the way for good things to happen.

Lucky people expect success, moving beyond the “glass-half-full” power of positive thinking. They are skilled at noticing and more open to new possibilities. One way Wiseman measured this was by asking all 400 subjects to count the number of photographs in a newspaper. At the third page was a large advertisement that boldly declared, “STOP COUNTING! THERE ARE 43 PHOTOGRAPHS IN THIS NEWSPAPER.” Lucky people noticed, laughed and asked if they should keep counting. Yes, they were told, keep counting. Further along there was another advertisement that read “STOP COUNTING! TELL THE EXPERIMENTOR YOU’VE SEEN THIS AND WIN 150 POUNDS (Sterling).” Once again, the people who considered themselves lucky consistently noticed the advertisement. In contrast, the ‘unlucky’ ones flipped right past them. What would you have done?

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Sunday, March 30, 2008

Success: By The Numbers

What is "success"? Why does it seem everyone wants "success"? What does "success" mean to you? Do you need "success"? Do you deserve "success"?

That's this week's focus!

Success. Where does it begin and what is it really?

According to Roget's International Thesaurus...

Success is...

* Accomplishment

* Prosperity

* Superiority

* Victory

When one examines the term "success" in this fashion, one can begin to see that "success" can be a fairly tall order. I mean success in most cases (our lives of simple normality), we were not simply born of it. Success must be achieved. Accomplishment must be attained. Prosperity must be built. Superiority must be earned. Victory must be won.

I am regularly blown away when I witness so many well-intentioned people try their hand at landing success right here on the NET; only to stumble and bumble through the massive quantities of gibberish found upon the browsers of millions of desktops and notebooks across the globe.

As I answer my hundreds of emails every week, I preach the same message time and again.

My sermon goes something like this...

Unless you have boat-loads of money to burn, you must build your structure one brick at a time. Time is the key.

Today's marketer consists of two separate categories...

Category #1

If you possess pockets deeper than the Grand Canyon itself,

Then...

You can easily and quite swiftly generate instant awareness about your product or service.

Category #2

If you are like most people and fit snugly into the upper 90% that must work to make a living,

Then...

You must first begin to practice the following disciplines to make the most of your initial e-business efforts:

1. Learn About Yourself...

What makes you tick? What turns you on? What turns you off? And, most importantly, what are you most passionate about?

2. Rely On Patience...

Remind yourself again and again that your new e-business adventure will take a certain amount of time to build. Anything worthy of wearing the ribbon of success did not just happened overnight.

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Resources for

American Gift Club